Thursday, 14 March 2013

Dior at Harrods March 16 - April 14! Xx

So we went to the Opening night of the 
Fabulous Dior exhibition on the 4th Floor
at Harrods

By the Giant Lady Dior Bag
With Idris Elba who was at Harrods to see the Dior Exhibition

 This March, the House of Dior have collaborated with Harrods
 combining French Savoir Faire and British charm. 

On the fourth floor is an amazing exhibition and gorgeous Dior Cafe

that serves Lobster Club Sandwiches and 
Cupcakes made to Monsieur Dior's very own recipe.

Christian Dior

 Christian Dior was a keen Anglophile and 

actually showed his famous debut
 ‘New Look’ - Collection 1947 in London 
with an audience that included the Queen Mother
Princess Margaret, and Margot Fonteyn.
All the Harrods Brompton Road windows have been specially designed,
and there is a pop up store on the Ground Floor.
The windows pay homage to London's Cultural Icons
Royal Mail Post Boxes, Underground Signs.
and most notably telephone boxes, implying a cut-out of 
Dior’s ‘New Look’ signature silhouette, 
some painted Dior Grey 

 M. Sidney Toledano – President and CEO of Christian Dior Couture :
 “Like the house of Dior, Harrods is reputed for astounding and
 satisfying its elegant women all over the world. This inspired collaboration 
with Harrods not only draws attention to Monsieur Dior’s relationship
 with the fabled department store but also affirms the house 
of Dior’s continued high standards via creation and discernment.ˮ

Marigay McKee – Chief Merchant, Harrods: “We are thrilled to 
be partnering with Dior, one of our most successful global luxury brands,
 on such an exciting venture. Highlights of this exclusive initiative 
include a unique exhibition that takes you on a fascinating journey, 
unveiling intricate details of Dior’s rich heritage and a unique café concept 
offering a special menu created exclusively for this event. 
Our store’s famous façade will be transformed with show- stopping 
window displays across the whole length of the Brompton Road, 
inspired by Dior’s personal interpretation of London.ˮ 

The show opens with with a superb model of the facade of 30, avenue Montaigne
The headquarters of Dior in Paris (below)

 The completely beautiful dress that Natalie Portman 
wears in the Miss Dior Ad hangs suspended as if by nothing 
in a glass case - a magical sight.

The dress is from the first show that Raf Simons designed for Christian Dior
The Haute Couture AW12/13
Check my Post:

Take a look at Le Vie en Rose Film here
Starring Natalie Portman 
Directed by Sofia Coppola
and La Vie en Rose sung by Grace Jones

We loved this bag - one of the Lady Dior bags by different artists

 And the Giant Lady Dior Bag

 There are Toiles and Sketches

 This is the Fashion Theatre like the one set up 
by Harrods in 1953 and scaled down. 
 There are nearly 40 of Dior Haute Couture most famous silhouettes 
on mini Stockman mannequins that tell the history 
of the Couture House on Avenue Montaigne.
In 1954, Monsieur Dior inaugurated the Harrods Fashion Theatre.

Looking at the Theatre display

 One of the many vintage Dior Dresses on display

 1947 New Look

The J'Adore room is like the Hall of Mirrors in Versailles 


This is Charlize Theron's dress from the Commercial

 The huge chair that serves as a TV screen
 State of the Art Technology - The Pages of this giant book
turn at the sweep of the hand

Leah Wood and Richard Young Outside the Exhibition 

 Here are just some of the Dior 
Harrods Exclusives:

So get down to Harrods and check out the show, Dior Cafe
and Pop up Store for yourselves.
Until 14 April.

Until next time J Xx

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