Monday, 19 December 2011

Prada Phone by LG 3.0 launch at Claridges

We went to Claridges on 14 December for the launch of the amazing 
Prada Phone by LG 3.0
 With a heritage of producing handsets that combine the best in style and substance, PRADA and LG unveiled the partnership’s latest must-have smartphone.  
Perfectly combining the Ultimate in Form and Function.
We cannot wait to see the edgy commercial for this iconic phone that 
was shot in London last week.

The PRADA phone by LG 3.0 combines PRADA’s distinctive style 

with LG’s innovative technology, including one of the biggest 
and brightest screens in the world with 4.3inch and 800-nit screen.
The Screen is very impressive and wonderful for watching films on
and anything on YouTube.

Styled with PRADA’s clean and sharp design philosophy, 
the handset features a full glossy touchscreen to the front 

and PRADA’s signature Saffiano pattern to the back, all finished in classic black. 

With every detail designed for chic simplicity, 
this handset also has LG’s signature Floating Mass Technology, 
optically enhancing the thinness of its already impressive 8.5mm depth, 
with minimal hardkeys completing the sleek simple finish.

As effective as it is striking, the PRADA phone by LG 3.0 boasts a 
1.0GHz Dual-Core/Dual-Channel architecture for high-speed performance, 
and dual-band wi-fi for high-speed surfing on the go.

The smartphone’s sleek design is also reflected once switched on. 
The PRADA phone by LG 3.0 offers a specially created user interface 
featuring a unique black, grey and white menu and icons. 
Through this interface users can enjoy all the latest benefits of 
Android’s Gingerbread OS, with a future scheduled upgrade to 
Android’s Ice Cream Sandwich.

This unique user interface experience can be enjoyed on the device’s 800-nit, 
4.3inch NOVA High Brightness Display, allowing users to view all their 
favourite photos and content even in direct sunlight. 
Plus with an 8MP camera and up to 8GB of user memory, 
all Life’s Good moments can be captured and enjoyed in high quality.

Above the ballroom at Claridges for the launch of the
Prada by LG 3.0 phone

Michel Kim, Stefano Cantino, Hyoung Lim and Stefano Sutter 
with the Prade LG 3.0 Phone

Director from LG, Me and Stefano Cantino of Prada

Above: The Prada LG 3.0 Launch

The lovely man at Claridges with the Laurent Perrier

Above: Everyone checking out the phone!

Lavender Martinis

Laurent Perrier 

Sloe Gin Fizz

We are loving the Prada LG 3.0 Smartphone! Xx
Available from January 2012

Until next time  J Xx

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